Webit Awards26 June 2018, Sofia

Best Innovation for Commerce and Brand


Best Innovation for Commerce and Brand recognizes the pivotal role of technology in driving new levels of brand engagement, interaction in traditional and digital retailers.

This includes various commercial products, services and solutions and applications that are emerging through the use of technology.

Eligibility

This award is open to all companies and marketing agencies in the commerce and brand ecosystem that provide products, services, solutions and applications to the market. The entrants must show innovative methods of communication and positioning of their products/ services on the market using digital and technological advancements.

The award entrants must demonstrate that the entry has been developed, operated or been available during and/or by the end of March 2018.

We welcome entries from the public and private sector, including partnerships and/or individual organisational applications. The following organisations are examples for eligible candidates, due to the nature of this sector, it is by no means exhaustive:
- Retailers and Commercial Institutions
- Consumer brands
- Creative and promotional agencies
- Digital Interaction agencies
- Marketing agencies
- Mobile Network Operators
- Application and Software Developers

Criteria

The winner will be selected according to the following criteria:
- Innovation in brand communication methods and strategy
- Innovation of commerce services deployed today
- Use of new media
- Brand/commerce consumer reliability and value to the consumer
- Evidence of user take up
- Compliance with appropriate standards and regulatory codes of practice and especially respect the privacy and security of consumers etc.
- Evidence of impact on brand and commerce consumer engagement
- All entries must be operating and available during and until the end of March 2018


Entry Deadlines & Key Dates

The Deadline for entries is May 15th 2018

Winners will be announced at the Webit Awards Ceremony in Arena Armeec on June 26th 2018


Submit your entry