Marketing &

About the Summit

The future of retail and customer services is all about the connection between business and its client. Recent technological advances open amazing potential for the collection of data about the customer habits and present new tools to focus the marketing more on the recipient of the product, than the product itself.

The aim of Marketing & Innovation summit is to is to give business leaders knowledge about the best ways to connect with the customer in the ever evolving Digital world. Our top level speakers will introduce you to the latest trends in the spheres of Advertising, Brand Strategies, Metrix&Data, Mobile Tech, Personalisation Strategies and Media & Digital Entertainment.

We hope that this way we are contributing to the creation of a better business climate and entrepreneur ecosystem here in Bulgaria, but also in the other regions we are expanding our Webit Community.


  • 32% Enterprise executives (advertisers):
    CMOs, CTOs, CIOs;
  • 25% Broadcasters /
  • 26% Ad / Media /
    Digital Agencies
  • 09% Retailers
  • 08% Tech Solution
  • 56% Central & Eastern Europe
  • 29% Rest of Europe
  • 06% USA
  • 05% Asia
  • 04% Rest of the World

First Announced Speakers

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Christopher Schlaeffer

Chief Digital Officer, VimpelCom and one of The Founders of The World's First Mobile Phone Based on Android

Graham McDonnell

Design Director, T Brand Studio International, NY Times

Nick Worth

Chief Marketing Officer, Selligent

Scott Arpajian

CEO, Softonic

Jeffrey Puritt

President and CEO, TELUS International

Tim Kneen

Executive President Europe, Merck

Denise Parkinson

Global Entertainment Director, Telegraph Media Group

Some of the previous speakers include

Anosh Thakkar

CTO, Vice President, Philips

Sandy Carter

Former General Manager Ecosystems and Startup, IBM

Gökhan Salmanoğlu

Multi Channel Marketing Director, Pfizer EURIT

Tom Bowman

VP, Strategy& Operations, Global Advertising Sales, BBC World

Mariano A. Bosaz

Global Digital Director, The Coca-Cola Company

Rahul Astha

Senior Director Marketing & Innovation Asia Pacific, Kimberly-Clark

Benjamin Faes

Managing Director PBS, Google

Jason Jercinovic

President & Global Brand Director, Havas Worldwide

Pete Blackshaw

Global Head of Digital Marketing and Social Media, Nestlé

Francesco Federico

Global Digital Marketing Director, Acer

Guillaume du Gardier

Head of Digital, Ferrero

Dirk Henke

Managing Director Eastern Europe & MEA, Criteo

David Moore

Chairman of Xaxis;President of WPP Digital

Tom Adams

Global Head of Strategy, FutureBrand Worldwide

Nikki Mendonça

President EMEA,OMD

Jim Rosenberg

Chief Digital Strategy Officer, UNICEF

Jay Altschuler

Director, Global Media, Unilever

Dr. Torsten Wingenter

Head of Digital Innovations, Lufthansa

Aseem Chandra

Executive Vice President, Adobe

Lars Andersen

Global Director of Social Media & Search, LEGO

Sital Banerjee

Global Head Media, Philips

Ward Van Duffel

VP & General Manager Direct to Consumer, LEGO Group

Didier Stoessel

CEO, NovaTV Bulgaria

Olivier Schaack

Director of Creative Services at CANAL+

Paul Rossi

President, The Economist Media Businesses

Hristo Hristov

CEO, Netinfo

Lindsay Nelson

Global Head of Brand Strategy, Vox Media

Berk Uziyel

Director at SPI International / FilmBox

Nic Jones

SVP, International, VEVO

Yaser Bishr

Executive Director Strategy & Development, Al Jazeera

Safdar Mustafa

Head of Mobile Media at Al Jazeera Network

Charles Caldas

CEO, Merlin Network

Eric Klinker

President and Chief Executive Officer at BitTorrent Inc.

Piotr Kabaj

Chairman - Warner Music Eastern Europe

Gabe Zichermann

Founder & CEO,

Jairson Vitorino

Co-founder & CTO, Elife

Olly Barnes

Vice President Music at Rdio

Scott Cohen

Founder & VP International, The Orchard

John Sheehy

President, Global Operations, Starcom MediaVest Group

Jack Smith

Managing Partner, Director Digital Platforms Worldwide, GroupM

Dobroslav Dimitrov

Co-founder, Imperia Online

Stanislav Georgiev

Head of Media & Content at Telekom Austria Group

Erkan Kilicaslan

Partner at Iris Capital

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