WEBIT.FESTIVAL 2016 Agenda

09:15 - 09:45 Opening Show

09:45 - 09:50 Welcome Address

Dr. Plamen Russev Webit Foundation / Executive Chairman and Founder

09:50 - 10:05 Welcome Address

Yordanka Fandakova Mayor of Sofia

10:05 - 10:10 Welcome Address

Markku Markkula President, European Committee of the Regions (CoR)

10:10 - 10:15 Welcome Address

Marieta Zaharieva Head, Bulgarian Small and Medium Enterprises Promotion Agency (BSMEPA)

10:15 - 10:30 Keynote

Dr. Plamen Russev Webit Foundation / Executive Chairman and Founder

10:30 - 10:45 Keynote

Rosen Plevneliev President of Bulgaria

10:45 - 11:00 Future of Payments

Javier Perez President, MasterCard Europe

11:00 - 11:15 Next Generation Cloud

Jonathan Wisler General Manager EMEA, SoftLayer, an IBM Company

11:15 - 11:30 The innovation spark of our time

John Dillon VP Marketing EMEA, Akamai Technologies

11:30 - 11:45 Fireside Chat

Dirk Ahlborn CEO, Hyperloop Transportation Technologies

12:45 - 13:00 Ad Blocking: The State of the Nation

Benjamin Faes Managing Director PBS, Google

13:00 - 13:15 Suppliers must be prepared to fight back to pressure from the buy-side

Artem Rodichev Business Development, Iponweb

13:15 - 13:30 From prospect to First Time Buyer to Loyal Customer

Mariusz Pawelczyk Commercial Director CEE, Sociomantic

13:30 - 13:45 Programmaric Buying: Demystifying 10 myths

Daniel Prümers Business Development, Criteo

13:45 - 14:00 Branded Content: Are you already using unskippable ads?

Hristo Hristov Netinfo / CEO

14:00 - 14:15 Persuasive design in native advertising

Graham McDonnell Creative Director, T Brand Studio International - The New York Times

14:15 - 14:22 Header Bidding – Don’t Believe the Hype!

Tomasz Musial General Manager CEE, Smart Adserver

14:25 - 14:40 Marketing Attribution in 5 Slides

Russell McAthy CEO, CUBED Attribution

14:40 - 14:55 Letting the story drive technology

John Vary Innovation manager, John Lewis

14:55 - 15:10 Cross-Continent Perspective on the truly global mobile market.

Mark Val Founder & CEO, ARX

15:10 - 15:25 O Plus O equals Connected Commerce in China

Atreya Chaganty Senior Vice President, Business Strategy Consulting & Solutions, PCCW Solutions

15:35 - 15:40 Makers of Connected Experience: 5 Keys to Building a Cross Channel Experience

Aaron Harvey CEO, Ready, Set, Rocket

15:55 - 16:10 The Future of Marketing is Cognitive: How to use Artificial Intelligence to build the brand of the Future

Jason Jercinovic Havas Worldwide / President & Global Brand Director

16:10 - 16:25 How to make people notice and talk about your brand

Scot Keith Founder President & CEO, 123west

16:25 - 16:40 Doing Branded Content Right

Melanie Deziel Director of Creative Strategy Time Inc.

16:40 - 16:55 How to create a b2b social business ecosystem to drive leads

Kelvin Lee Director, Social Media Marketing, Thomson Reuters

16:55 - 17:10 Keeping your audience engaged everyday and building your brand over time: keeping the balance

Paweł Tkaczyk Brand Strategist CEO, MIDEA

17:10 - 17:25 Discussion panel: The future of media

Mattias Hjelmstedt Founder MagineTV & Partner, Velspar Holding

Guido Baumhauer Managing Director Distribution, Marketing and Technology, Deutsche Welle

Didier Stoessel Chief Executive Officer and Vice – Chairman of the Board of Directors, Nova Broadcasting Group

17:25 - 17:40 How 8Bit Little Men Launched the Canal+ New Season Grabbing attention in the digital world

Olivier Schaack Director of Creative Services at CANAL+

17:40 - 17:55 Topic to be announced soon

Arnd Benninghoff EVP, CEO MTGx Digital Ventures

17:55 - 18:10 The Rise of Consumer Virtual Reality

Solomon Rogers CEO and Founder, REWIND

11:30 - 11:45 50 Shades of Scaling

Mark Turrell Orcasci / Founder

11:45 - 12:00 Bootstrapping: Going from limited opportunities to limitless success

Evan Luthra Serial Entrepreneur

12:00 - 12:15 The Opportunity in European Venture Capital

Cem Sertoğlu Partner at EarlyBird Venture Capital

12:15 - 12:45 Discussion panel: CEE investment opportunities

Ondrej Bartos Partner at Credo Ventures

Maciek Sadowski Co-founder and President, Startup Hub Poland Foundation

Kirill Cehoval Regional Director Russia/CIS/CEE, Intel Capital

Svetoslav Stefanov Investment Manager, 3TS Capital Partners

Philipp Meixner Investment Director, ProSiebenSat.1 Media SE

Rafal Plutecki Head of Google Campus for Central & Eastern Europe

12:45 - 13:00 Regional Challenges in buliding global innovative companies. Why we as a CEE are not using our potential and how to overcome barriers

Bartek Gola General partner, SpeedUp Group

13:00 - 13:30 Discussion panel: The Future of VCs

Yavuz Kaynar Principal Banker at EBRD Venture Capital Investment Programme

Suneel Bandhu Member of Mumbai Angels

Gleb Davidyuk Managing Partner, iTech Capital

Paul Dowling Co-founder & CEO, Dreamstake; Co-founder, HoxTech Angels

Hussain Al Hilli Co-founder & COO, Byoot

Alexander Turkot Founding partner, Maxfield Capital

13:30 - 14:10 Discussion panel

Vassil Terziev Co-Founder, Telerik Academy

Lyubomir Yanchev CEO, Melissa Climate

Angel Kelchev Managing Director, Endeavor Bulgaria

Dobroslav Dimitrov Co-founder, Imperia Online

14:10 - 14:25 Eastern Europe investments and fresh new trends for startups

Dmitry Chikhachev Co-founder and Managing Partner at Runa Capital

15:25 - 15:40 Revolutionising how europeans pay for higher education

Brian Norton Co-founder & CEO Future Finance; Co-founder, Ridge Road Partners

15:40 - 15:55 Rapid Innovation on a Secure Network

Andrea Fiorentino Head of Mobile Market Readiness, Business Strategy & Innovation, Visa Europe

15:55 - 16:10 The end of the branch

Svetoslav Moldovansky Executive Director & Board Member, First Investment Bank

16:10 - 16:25 Will “pull transactions” become the new Fintech?

Michel Stuijt CEO, Eurogiro

16:25 - 16:40 The Future of Money

Nicolas Cary Co-founder, Blockchain

16:40 - 17:55 Assessing Bitcoin's scalability struggle to address the global financial market

Frank Schuil Co-founder & CEO, Safello

16:55 - 17:10 Building a digital single market for European depositors

Dr. Tamaz Georgadze Raisin / Co-founder & CEO

09:40 - 09:55 New Space and Down to Earth Impact

Lluc Diaz Technology Transfer Engineer and Coordinator of the Brokers Network, European Space Agency (ESA)

09:55 - 10:10 The future of space / aerospace and transportation: flying electric cars and the associated trends

François Chopard Founder & CEO, Starburst

10:10 - 10:25 What neuroscience teaches us about changing, and how you can use it in your business and in yours/others behavior

Moran Cerf Prof. of Neuroscience and Business, Kellogg School of Management

10:25 - 10:40 Going global quickly and cheaply with Estonian e-Residency for KYC compliance

Kaspar Korjus e-Residency Program Director, Enterprise Estonia

10:40 - 10:55 Large Scale Digital Transformation done right!

Anosh Thakkar Vice President, CTO, Philips

10:55 - 11:10 The Flaws in Moore's Law: Why the Enterprise Needs a New Paradigm for Moving Big Data

Eric Klinker co-Founder and CEO of Resilio Inc.

11:10 - 11:25 Free Internet or Free Lunch

Metodi Drenovski CEO & Founder, SuperHosting.BG

11:25 - 11:40 Changes and disruptions in mobile ecosystem

Mika Uusitalo CTO, Director of Technology, Europe, Nokia Networks

11:40 - 11:55 Achieving information immortality with optical data storage

Prof. Peter Kazansky Professsor Optoelectronics Research Centre, University of Southampton

11:55 - 12:10 The Bizarre Economics of Cybersecurity

Nader Henein Regional Director, Advanced Security Solutions – Advisory Division, BlackBerry

12:10 - 12:25 Security concerns in a virtual and cloud world

Rik Ferguson Trend Micro / Global VP Security Research

13:25 - 13:45 Discussion panel: IoT - our connected live, benefits and risks of this approach

Asier Sarasua Chief Marketing Officer, MainTool

Domagoj Simecki Senior M2M Consultant, Telekom Austria Group M2M

13:45 - 14:00 Wearable Technology Design Trends

Annina Verkkomäki CEO & Founder, Omuus

14:00 - 14:15 How technologies like eSIM and LPWAN are transforming IoT

Shawn Sanderson IoT Industry Advisor

14:30 - 14:45 Keynote

Uwe Diegel CEO Europe, iHealth Labs

14:45 - 15:00 Digital Health - how mobile technologies redefine healthcare

Dr Johannes Jacubeit Founder & CEO, Connected Health

15:00 - 15:15 Next generation wearables

Dr. Andreas Caduff Biovotion / Founder

15:15 - 15:30 Going Digital: The Next Chapter in Teaching & Learning

Christine Major Director Global Solutions, Discovery Education

15:30 - 15:45 What does optimal learning look like in the modern “tech” age? Blended Learning, Mobile Learning, Video and more.

Stefan Wisbauer CFO, Lecturio

15:45 - 16:00 Keynote

Jessica Federer Chief Digital Officer, Bayer

12:30 - 12:35 Opening Address

Dr. Plamen Russev Webit Foundation / Executive Chairman and Founder

12:35 - 12:40 Financial inclusion through innovative state of the art payment solutions

Artur Turemka General Manager for the Balkans, Mastercard

12:40 - 12:55 Country Digitization

Peter Hajdu Director South East Europe, Cisco

12:55 - 13:05 Digital Transformation and a world-class skilled workforce

Peter Ivanov Chair of the Managing Board, BAIT

13:05 - 13:20 The 21st Century’s Changing Innovation Cycles

Prof. Mischa Dohler Professor in Wireless Communications, King's College London; Cofounder, Worldsensing

13:20 - 13:35 BITNATION: The World's First Blockchain Jurisdiction

Susanne Tarkowski Tempelhof Founder at BITNATION

13:35 - 13:50 #regulation4innovation

Eva Maydell (Paunova) Member of the European People's Party Group, European Parliament

13:50 - 14:05 Turning a political challenge into an economic opportunity

Daniel Gros Director, Centre for European Policy Studies (CEPS)

14:05 - 14:20 How FinTech / blockchain enables refugees to become productive members of society real quick

Bernino Lind CEO Retail, OnApp; Board Advisor, Moni

14:20 - 14:35 Etiquette rules for when the turkish army shoots at you by mistake | Then offers you tea at their barracks to apologise

Marcelo Garcia Founder of BroadLights.org

14:35 - 14:55 Discussion panel

Ioanna Theodorous Co-founder, StartupAID

14:55 - 15:10 Pioneering cities, Pioneering ecosystems, Pioneering start-up hubs

Markku Markkula President, European Committee of the Regions (CoR)

15:10 - 15:20 Supporting Disruption, Enabling Growth

Anna-Marie Vilamovska Secretary for Innovation and Healthcare, Administration of the President of the Republic of Bulgaria

15:20 - 15:35 Highly skilled migrants for European smart cities

Dr. Adem Kumcu President, UNITEE EUROPE (New European Business Confederation)

15:35 - 15:40 Opening Address

Doncho Barbalov ‎Deputy Mayor on Finance, Sofia

15:50 - 16:00 Making cities smarter and more inclusive

Vanya Manova MasterCard / Country Manager Bulgaria

16:00 - 16:30 Mayors panel: Smart Administration

16:30 - 16:35 Fireside Chat: Payments innovations for smart cities

Andrea Fiorentino Head of Mobile Market Readiness, Business Strategy & Innovation, Visa Europe

16:45 - 16:50 Energy Transition – How RWE tackles the challenges

Andreas Breuer VP New Techologies/Projects, RWE Deutschland

16:50 - 17:00 Fireside chat: Digital Citizenship

Stefan Malinowski Senior Project Manager, Telelink

17:00 - 17:15 Cities in the cognitive era

Alexey Ershov VP Smarter Cities Europe, IBM Corporation

17:15 - 17:30 The city as an innovation platform

Daniel Sarasa Smart City Program Manager, Zaragoza City Hall

17:30 - 17:45 Urban tech, air pollution & the future of smart environmental policy

Romain Lacombe Founder & CEO, Plume Labs

17:45 - 18:00 Made from air - carbon negative cities

Daniel Schwaag Co-director & founder, Elegant Embellishments

18:00 - 18:10 Cities as Digital Research and Innovation Ecosystems

Roumen Nikolov Head of Computer Science Department and UNESCO Chairholder at SULSIT, Bulgaria

18:10 - 18:25 Our Car as Power Plant

Prof. dr. Ad van Wijk Professor Sustainable Energy, TU Delft

18:25 - 18:40 Innovation and Digital Transformation accelerating the GDP growth in the New Economy: Example of Smart Energy, Smart Cities and Smart Consumers

Maher Chebbo General Manager Energy & Natural Resources EMEA & MEE, SAP

09:40 - 10:20 The MySQL and MariaDB story + MariaDB 10.1 - The new features

Michael "Monty" Widenius Founder & CTO, MariaDB Foundation; Founder MySQL AB

10:20 - 10:45 Software development process done right

Jakub Kubryński Co-founder & CEO DevSKiller

10:45 - 11:10 Stop Doing Scrum, Start Being Agile

Peter van de Voorde Community Evangelist, Atlassian

11:10 - 11:45 Craftsmanship: Technical Disciplines vs. Agile: Business Practises

Matt Harasymczuk Head of Software, Zortrax.com

11:45 - 12:10 Continuous Integration May Have Negative Effects

Yegor Bugayenko CTO, Teamed.io

13:10 - 13:35 The Era of Developers as Business Model Extenders

Andreas Constantinou CEO & Founder, VisionMobile

13:35 - 14:00 A DevOps State of Mind

Chris Van Tuin Chief Technologiest, Red Hat

14:00 - 14:25 Thinking big, Acting Small

Sheree Atcheson UK Expansion Director of Women Who Code

14:25 - 14:50 Why is it easier for software architects and tech leaders to work with DevOps without programming experience (been there, seen that).

Jacek Brozek Ruby Developer, Loot App

15:05 - 15:30 Running Efficient Distributed Teams

Ricardo J. Méndez Head of Engineering at Savedo

15:30 - 15:55 Building applications like Lego

Phil Nash Developer Evangelist, Twilio

15:55 - 16:20 SASI, Cassandra on the full text search ride!

DuyHai Doan Apache Cassandra Evangelist; Technical Advocate, Datastax

WebIT Festival 2016 is bringing you an exclusive roundtable lunch hosted by IBM Cloud. The open discussion roundtable will dive deeper into Next Generation Cloud. It will be an opportunity to learn how to transform your business into a more agile organization. Please join Jonathan Wisler, General Manager of SoftLayer at IBM Cloud to share experiences and ask your questions.

13:00 - 14:00

Jonathan Wisler General Manager EMEA, SoftLayer, an IBM Company

15:30 - 18:00 Project Management Business simulation Challenge of Egypt

What do you think is crucial for a successful project outcome? Join the business simulation and by building a pyramid learn the essence of a good project management.

Challenge of Egypt is a Project Management Business simulation game that will help you improve your work and identify improvements to the way you manage and run projects. Let’s explore the Project Management best practices with this 'learning-by-doing' method and understand how to effectively use them.

Please note that the seats are limited to 36 participants.

Nina Prodanova-Iozeva Managing Partner, Consultant and Instrctor, ITCE

Julia Petrova Consultant and Instructor, ITCE

Maria Veledinova Consultant and Instructor, ITCE

10:30 - 11:30

EN: Effective online advertising: How to use technology to achieve the best results

The largest online media group in Bulgaria, NetInfo, will share details on their new projects for optimizing advertising budgets invested in their network.

What data management tech solutions are implemented, what is remarketing and retargeting, how can segmentation be used for the purposes of any business to achieve success.

*Please note that the workshop will be conducted in Bulgarian.

BG: Ефективната онлайн реклама – как да използваме технологиите, за да постигнем най-добри резултати

Най-голямата онлайн медийна група в България, Нетинфо, ще разкаже за новите си проекти за оптимизация на инвестираните в мрежата й рекламни пари.

Какви технологични решения се използват при обработка на данните, какво е ремаркетинг и таргетиране, как може да се използва сегментирането за успехите на всеки бизнес.

11:30 - 13:00 The Digital Ultimatum - What’s Your Plan?

Digital Transformation is a hot topic, and while trends come and go, Digital Transformation should not be relegated to buzzword status. Organizations that do are at risk as research shows 4 out of 10 leaders in key industries will be disrupted. It’s an opportunity for some and a threat to others. But where do you start and what exactly is Digital Transformation? It is important is to define what Digital Transformation means to you, and to formulate a strategy driven by your desired business outcomes. In this workshop, Vassil Terziev, Chief Innovation Officer at Progress Software, will provide you with a state of the world report on Digital Transformation. He will combine information from industry experts with yet to be published survey results from Progress and Loudhouse, a specialist research division of Octopus Group based in London. We will use an interactive approach so that you can share with and learn from your peers. You will leave the workshop with a better understanding of the factors based on real world experience that should form the foundation for your Digital Transformation strategy.

Key topics will include:
The business outcome is the driver - not technology Business or technology? - it’s not either / or Customer engagement is key - but that’s not enough Content is king – across all channels!

We’ll wrap things up by providing you with a set of Digital Transformation maxims that will let you avoid the Digital Transformation Ultimatum.

Vassil Terziev Chief Innovation Officer, Progress

12:00 - 13:00 Digital Marketing session

Moderator:
Georgi Malchev Managing Partner, Xplora.BG

Panelists:
Alexander Grigorov Brand & Digital Marketing Manager, Toyota Balkans

Miroslava Blagova Business Development Manager, Zenith Advertising & Communications Media Agency

Ivan Ralchev Partner, 1bike; Project manager, NEXT-DC

Martin Popov General Manager, Digital Agency Interactive Share

Konstantin Yankov Business Development Manager, Metric DS

13:00 - 14:00 Social Media & SEO Hot Trends and Good Practices session

Moderator:
Katya Todorova Founder, MEmotion; Marketing visionary, Ucha.se; Managing Partner; Clientric, Co-founder, brandЪ

Panelists:
Ognian Mladenov SEO Expert, SEOM.bg

Biser Valov CEO, Beyond ID Studio

Stanislav Dimitrov Performance Marketing Strategist, Accella Digital

15:00 - 18:00 Bulgarian Digital Economy Summit

15:00-15:30 Welcome address and opening by Ms Marieta Zaharieva, Head, Bulgarian Small and Medium Enterprises Promotion Agency (BSMEPA) topic: The first digital infrastructure for SMB of the the Bulgarian economy

15:30-16:00 Speech by Mr Anosh Thakkar, Vice President, CTO, Philips topic: How is digital transformation done in an enterprise

16:00-18:00 Discussion

15:00 – 15:30 ч. Първа дигитална инфраструктура на българската икономика Приветствени слова и откриване на проявата от
г-жа Мариета Захариева, Изпълнителен директор на Изпълнителна агенция за насърчаване на малките и средните предприятия /ИАНМСП/

15:30 – 16:00 ч. Как се прави дигитална трансформация в компания? Mr. Anosh Thakkar, Vice President, CTO, Philips

16:00 – 18:00 ч. Дискусия

Anosh Thakkar Vice President, CTO, Philips

Marieta Zaharieva Head, Bulgarian Small and Medium Enterprises Promotion Agency (BSMEPA)

17:15 - 17:25 Official Closing